Assistant Manager Digital & Marketing
|Sofitel Abu Dhabi Corniche
|No. Of Vacancies:
|The key objective of the position will be to drive the execution of the Hotel’s Marketing and Digital Marketing& E-commerce strategy including but not limited to content updates, Social media management and email marketing.
What is in it for you:
Employee benefit card offering discounted rates in Accor worldwide
Learning programs through our Academies
Opportunity to develop your talent and grow within your property and across the world!
Ability to make a difference through our Corporate Social Responsibility activities, like Planet 21
What you will be doing:
Update and optimize the Hotel content on Direct, Indirect channels and online listings including but not limited to TripAdvisor, Google My Business.
Initiate promotions and newsworthy information for press released or posts and engagement of followers on all media.
Generate day-to-day original content for existing social media channels, maintain Social media calender.
Manage post production of content to customize digital deliverables to the requirements of the managed platforms.
Livestream and manage daily live content for key revenue driving outlets during events/setup.
Plan and execute off-brand seasonal campaigns on social media channels with targets and ROI
Form key relationships with influencers across the social media platforms
Manage and facilitate social media communities by responding to social media posts and developing discussions, communicate with followers, respond to queries in a timely manner and monitor customer reviews.
Issue press releases for all relevant issue and ensure exposure in both print and digital media.
Develop, drive and maintain the Marketing budget
Your experience and skills include:
Proven experience of at least 2 years as E-Commerce / Digital areas in Hospitality or Retail
A degree in Hospitality Management or in Marketing and Communication
Excellent interpersonal and communication skills
Strong understanding of current digital marketing concepts, strategy and best practice
Ability to handle complex and confidential information with discretion
Competency using a variety of computer softwares including Graphic design, photoshop and video editing
English is must. Arabic is a plus
Full knowledge of site optimization
Your team and working environment:
At Accor, we are Heartists!
Are you ready to put your heart at the center of everything that you do? If so, then join our team of Heartists at Sofitel Abu Dhabi Corniche. Every day, we look for opportunities to engage on a personal & meaningful way with our guests and each other. We deliver heartfelt hospitality in an environment that is engaging, enthusiastic and professionally rewarding!
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow’s hospitality.