|Company Name:||Kempinski Hotels|
|Employment Type:||Full Time|
|Degree:|| Bachelor Degree in Marketing or Hospitality Management |
The overall scope of the Marketing Manager is to assist the Director of Marketing and Director of Sales & Marketing to position and promote the Emerald Palace Kempinski Dubai and the Kempinski Hotel & Residences Palm Jumeirah as the market leader through marketing activities as well as to ensure compliance with the brand Kempinski.
Emerald Palace Kempinski Dubai / Kempinski Hotel & Residences Palm Jumeirah
An impressive 100,000 square meters, the Emerald Palace Kempinski Dubai comprises 347 luxuriously appointed rooms, of which 36 are exquisitely spacious suites. Surrounded by pristinely landscaped tropical gardens are eight highly appointed royal villas with stunning views of the Palm Lagoon. The hotel’s wide variety of international restaurants, boutique mall and cinema provide ample dining and entertainment attractions. With its opening in 2018, the hotel’s classical design will complement the Kempinski Residences and Hotel Apartments Palm Jumeirah, which has been developed in the same architectural style and is located on the adjacent plot.
Plan, coordinate and implement direct marketing, both on- and offline.
Maintain guest database for mailings.
Liaise with F&B department to promote F&B outlets.
Create, coordinate and maintain give-aways and collateral.
Ensure picture storage and distribution systems are maintained (Picture Park & VFMLeonardo).
Provide content and images for websites according to Corporate Identity.
Ensure content and photography of 3rd party websites is maintained.
Ensure compliance with Corporate Identity guidelines.
Act as brand custodian for hotel and Kempinski brand.
Ensure all creatives are reviewed and approved by Corporate Marketing in a timely manner before advertising agency or printer proceeds.
Attend to and deliver all requirements of Corporate Marketing within the given deadlines.
Coordinate between hotel and Corporate Marketing and agencies whenever necessary.
Maintain updates of Corporate Marketing guidelines and inform colleagues.
Communicate and coordinate with internal departments, especially sales, Public Relations and web as well as creative agencies and suppliers.
Bring ideas and participate in the preparations of the promotional theme events, other promotional activities and invitation lists.
Pro-actively promote Rooms, Food and Beverage including Banquet/Conferences, or any other current or forthcoming activities which lead to potential sources of business.
Contribute to my.kempinski to share best Marketing practices, the best practices can be collateral, successful promotions, outlet launches etc, this provides a channel for inter-hotel learning and also creates motivation.
Conduct competition checks, benchmarking and follow up on market trends on a regular basis.
Keep up to date with Marketing trends and tools to enhance the continual learning process and make recommendations to the Director of Sales & Marketing.
Follow the sales and marketing results and propose corrective actions if needed.
Take part in sales and marketing training programmes.
Keep up to date with the latest developments in the hotel including all activities, promotions, rates of the hotel.
Provide administrate support for the Marketing office in the absence of a coordinator.
Additional responsibilities and tasks can be added at any time according to the needs of the business and of the hotel.
Desired Skills & Qualifications
Bachelor Degree in Marketing or Hospitality Management
3-5 years’ experience in the luxury hotel marketing and/or media agency, including managerial role
English – excellent oral and written skills
Additional language(s) – beneficial
Proficient understanding of the Marketing Principle fundamentals, concepts, tools and practices
Excellent Copywriting skills
Experience in developing and running Marketing campaigns and their analysis
Proven project management skills
Experience in contract negotiations
Excellent skills in Microsoft office
Understanding of creative programmes such as photo-shop, indesign etc is a plus
Hoteliers since 1897, we have traveled the world in search of the most fascinating destinations without ever forgetting the finest traditions of our European heritage. We are dedicated to please and educated to entertain. We never compromise on the European elegance of
service and this, blended with our cultural empathy, allows us to deliver incredible experiences in truly original destinations. We pride ourselves on delivering a beautiful performance for each and every one of our guests. And for our employees, we provide a stage on which they can flourish and realise their full potential.
Embrace an experience as individual as you are!
Kempinski Hotel & Residences Palm Jumeirah – Dubai
United Arab Emirates-Dubai
Apr 4, 2019
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